Posted by
Tim Blessing on Monday, June 23, 2008 7:16:51 PM
MCCAIN'S SUPER PRIZE
McCain has proposed a $300 million dollar prize for an advancement in car technology.
I think he has the right idea, but there is no systematic approach to doing this innovation.
Harvard Business Review showcased a book about 3 months ago called Innovation to the Core.
I do not know if the book is what McCain was looking for in terms of usefulness, but it seems a good place to start.
In essence, innovation follows a haphazard path in American Industry. It just need's better structure and incentives. McCain has offered the incentive.