Posted by
Tim Blessing on Friday, March 28, 2008 7:24:42 PM
McCain is doing what most American Politicians have done for time immemorial. Developed a biography.
His military background is his strongest point of argument on experience and it permeates throughout his family's history.
Marketing of a life story. No different from Clinton in his book: My Life.
This starts small in the waning days of the dual primary campaign with his two opponents bashing each other.
Clinton did this in 1996 when he lay out policy ideas, while the Republicans were stalled.
McCain win's on his National Security experience, while losing on economics.
That's where a Vice Presidential Candidate provide's a lot of cover and it doesn't have too be Romney.